From Demand Signal to Final Sale. Optimize Trading Windows. Maximize Full-Price Conversion.

The CONVERT layer is the final commercial mechanism of the Metis platform. It ensures the high-intent traffic generated by the INSIGHT and OPTIMISE pillars lands on a site perfectly tailored to convert. We provide the tools to dynamically align product visibility, site structure, and merchandising with real-time customer demand.
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    The Conversion Mandate: The Last Mile of Margin

    Conversion failure often happens at the point of sale due to misaligned product presentation and confusing site structure. The CONVERT pillar ensures that every high-intent visit results in a profitable sale.

    Invisible Stock

    High-demand, high-margin products are buried beneath low-priority stock.

    Inventory Erosion

    Missing the optimal trading window forces reactive discounting and margin loss.

    User Frustration

    Category structures and filters don’t match how customers are searching.

    The CONVERT Modules: The Tools for Profitability

    The CONVERT pillar provides the operational Merchandising and Trading teams with the intelligence and tools to ensure every day maximizes immediate revenue.

    Product Visibility Tool

    The crucial tool for the Trading team to drive immediate revenue based on real-time inventory and demand.

    Function:

    Ensures individual products are displayed at the optimal time and place based on current demand spikes and inventory availability, directly informing Trading Window Optimization.

    Outcome:

    Maximizes full-price sales by aligning product promotion with peak demand, reducing the volume of stock needing sale or clearance.

    Cross Linking Algorithm

    This module cross links your PLPs at scale to expose your curated collections of the best matching products to end users.

    Function:

    Analyzes customer search behavior, stock volume and profit block to create a cross linking site hierarchy, ensuring the site architecture aligns perfectly with search and user intent.

    Value:

    Eliminates customer friction, reduces bounce rates, and ensures SEO gains translate directly into category authority.

    Category Merchansing Tool

    The crucial tool for the Trading team to drive immediate revenue based on real-time inventory and demand at a category level.

    Function:

    Ensures individual categories are optimised at the optimal time and place based on current demand spikes and inventory availability, directly improving conversion rate from categories.

    Outcome:

    Maximizes full-price sales by aligning product promotion and prioritisation with peak demand, increasing sell through of your best products.

    What clients say about Metis

    “The main win from Metis is the usefulness of the insight that has found its way into strategy and planning throughout the business.

    We are impressed with the Metis ways of working and how this is generating a good mix of offsite SEO links that help drive authority and brand.

    Ria Campbell

    HEAD OF MARKETING

    Monsoon

    “Metis is now embedded into all areas of our business and is the central platform that allows us to make decisions faster than our competition. The insight from the platform is impacting decision making by the marketing teams and is also transcending into the daily decisions that are made by the trading and merchandising teams”

    Elinor Pierce

    ECOMMERCE GENERAL MANAGER

    New Look

    “Metis empowers us to keep our heads in the data and our eyes on the road ahead.

    We know that the world is changing faster than ever but Metis is helping us to achieve our ambitious growth targets within an extremely competitive marketplace.”

    James Bertram

    HEAD OF DIGITAL

    Abbott Lyon

      Industry recognition

        Your Activation Partner: Mediavision

        Our Commitment: SaaS-First, Expert Activation Optional.

        You are investing in Metis because you believe in its power to transform your operations. The eCommerce Optimisation Platform is designed for seamless integration and self-service operation by your internal teams. Should resource constraints, a complex technical challenge, or aggressive growth targets require external activation support, we have an answer:

        Mediavision: The eCommerce Activation Agency.

        The expert search consultants at Mediavision – the platform’s architects and award-winning agency – are available as your proven activation partners. Their ‘human plus AI’ model ensures the platform is deployed rapidly and effectively, guaranteeing you realise its maximum commercial potential.

        Discover MediaVision

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        (Unlocking) a world of endless <possibility>

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