[total]
(search)
Harmonise paid and organic strategy and cut ineffective cost
Paid and organic campaigns are always stepping on each others’ toes. With daily recommendations across all paid campaigns, the Total Search tool shows you where paid spend is cannibalising organic performance, and guides you to higher ROI spend to target high-value keywords.
[budget] (alignment) <refine>.
Sky-high paid spend with minimal ROI can often feel like you’re pouring money into a bottomless pit, leaving you questioning the effectiveness of your digital marketing efforts.
The disconnect between your organic and paid campaigns only exacerbates the issue, creating a fragmented strategy that fails to capitalise on synergies. But imagine a world where your paid and organic strategies are not just coexisting but are strategically aligned to complement each other. With our Total Search tool, we offer daily recommendations that illuminate where your paid spend is overshadowing your organic performance. By identifying these intersections, we guide you towards reallocating your budget to target high-ROI keywords, thereby transforming your digital marketing spend into a well-oiled machine that maximises returns.
